Introducing Clinique Smart Custom-Repair Serum

Introducing Clinique Smart Custom-Repair Serum

On 28th May, beauty editors and beauty bloggers were invited to Mildred & Co Showroom by the beautiful Jess (PR Manager) for the launch of two very special Clinique products, only one of which I can talk about now, as the other amazing product is embargoed until 1st June globally!

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So, without further ado, I would like to introduce you to a beautiful serum by Clinique called Clinique Smart which is a custom-repair serum, a serum smart enough to understand your skin’s past and change its future. With the advancement of technology,  skincare and beauty products are becoming smarter and safer for your skincare routine.

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A little history…in 1968 Clinique pioneered custom-fit skin care, delivering a solution for every skin type and concern. As the first dermatologist created brand, Clinique was founded on the philosophy that great skin can be created. Now with its newest advanced technology, Clinique helps create your best skin ever with a serum that was created for one skin in the world. Yours.

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Every skin tells a story. There is damage you see and damage you don’t, and both send signals that prompt Clinique’s new serum into action. NEW Clinique Smart Custom-Repair Serum delivers targeted repair that visibly addresses skin’s changing needs. For over 5 years, Clinique scientists conducted trial and research to pair highly active ingredients with calming ingredients to create the perfect balance. And this was not a simple feat. The result – a cocktail of ingredients that live together in harmony delivering the most powerful, yet gentle serum Clinique has ever developed.

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Clinique Smart Custom- Repair Serum is a breakthrough formula that harnesses the power of 37 patents to deliver custom repair. The formula uses precision repair technology to repair the damage you see and even the damage you don’t. Damage skin sends out distress signals. Clinique Smart Custom-Repair Serum understands them signals and delivers the appropriate ingredients to start visibly correcting the damage. If ingredients are not needed for a specific concern, they remain on call. The formula is that smart, delivering targeted repair as needed where needed and clinical tests have proven its performance.

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After a 12 week study, results showed visible improvement in treating uneven skin tone, dark spots, dullness, lines and wrinkles and firming. A true breakthrough, this smart serum is formulated with several technologies that work together to deliver targeted repair.

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Here’s how it works:

(1) Optimises skin with soothing ingredients

(2) Targets uneven skin tone, dark spots or skin dullness

(3) Reduces the appearance of dark spots

(4) Improves Radiance, smoothness and luminosity

(5) Targets lines, wrinkles and firms skin

(6) Firms & Lifts Skin

(7) Sustains hydration and suppleness


Suitable for all skin types, ages and ethnicities. Dispense 2 pumps of the serum into the palm and gently massage the serum into the skin with your fingertips to help with microcirculation. Apply twice a day after the appropriate 3-step skin care system. Follow with appropriate treatment moisturiser and a sunscreen during the day.

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This beautiful product will be available at Clinique counters nationwide from July 1, 2014 RRP: $120 (30ml), RRP $168 (50ml)

Photos by: Sin-Mae Chung