Care, Shading & Styling for hair and scalp perfection
These days, men are increasingly grooming themselves; unique hairstyles, eyebrow grooming, visits to the spa and some even visit tanning salons! Personalization has always been at the heart of the System Professional brand, and System Professional (SP MEN) is no exception.
System Professional became aware of that, listened and have some amazing products which is now available in New Zealand (from June 2014). For four decades, System Professional has been transforming women’s hair with superior performance products that deliver customisable solutions. Currently, celebrating its milestone 40th anniversary, the brand introduces System Professional Men (SP MEN) – bringing personalised grooming solutions to the modern gentleman.
With today’s alpha male showing more concern for his hair needs, gone are the days of a one-size-fits-all approach to men’s grooming. The contemporary Mr. Perfection is an individual who expects bespoke products to fit with his style, masculinity, attitude and lifestyle. And when it comes to caring for his hair, he has fewer inhibitions, with greater attention to detail and a better understanding of what he needs and wants from his grooming routine.
We were recently sent some amazing SP Men products in this well-thought & carefully put together media kit which is one of the best media kit we have received to announce some exciting men’s products! The media kit included a bottle of wine, a gorgeous candle, a book, complimentary boxing sessions and cufflinks!
SP Men Care
SP Men targets the top men’s hair issues – oily scalp, hair loss, dandruff, greying hair and sensitivity.
Refresh – an everyday shampoo created to revive normal hair and target oily scalp issues
Protect – shampoo to strengthen hair and a tonic to help reduce hair fall due to breakage
Remove – a shampoo and a tonic for complete anti-dandruff care
Sensitive – a shampoo to gently cleanse and soothe sensitive scalps
Silver – already a favourite in Australia, Silver Shampoo provides anti-yellowing care
SP Men Shading
SP Men’s unique Gradual Tone products provide salon-quality color results in a salon or at home. The two easy-to-use mousses allow a personalised level of fray coverage, allowing men to choose just how much gray they want to cover, returning hair back to its original black or brown shade, step by step.
Gradual Tone Brown – shades and cares
Gradual Tone Black – shades and cares
SP Men Styling
SP Men’s styling collection contains a range of essential styling products to create the perfect finished look.
Everyday Hold – strong hold gel
Defined Structure – styling cream
Textured Style – matte paste
SP Men Decoding
SP brand is all about personalisation to suit each client’s needs. Its new male DECODING SERVICE is a personalised service where the hairdresser is able to diagnose and treat individual hair and scalp needs.
Mixing SP MEN Protect Tonic and either Hydrate or Volumize SP Infusions at specified levels provides a personalised formulation, which gives a dual benefit (for example, reducing hair fall due to breakage while volumizing or hydrating the hair).
Catering to the growing number of men demanding for a more personalised hair experience, SP MEN is the perfect solution for the modern gentleman. This new SP MEN product range and Decoding Service provides men with the tools to decode hair and perfect their scalp.
SP MEN is available from System Professional salons nationwide.
For stockist enquiries, please contact www.wellaprofessionals.co.nz or 0508 493 552
SP MEN Refresh Shampoo 250ml – RRP $34
SP MEN Protect Shampoo 250ml – RRP $34
SP MEN Protect Tonic 100ml – RRP $39
SP MEN Sensitive Shampoo 250ml RRP $34
SPP MEN Remove Shampoo 250ml RRP $34
SP MEN Remove Tonic 125ml RRP $34
SP MEN Silver Shampoo 250ml – RRP $34
SP MEN Everyday Hold 100ml – RRP $32
SP MEN Defined Structure 100ml – RRP $33.50
SP MEN Textured Style 75g – RRP $32.50
SP MEN Gradual Tone Black (60g +30ml) – RRP $39
SP MEN Gradual Tone Brown (60g +30ml) – RRP $39